It is a digital marketing strategy aimed at reaching a audience on their smart phones,
tablets, and/or other mobile devices, via websites, email, SMS and MMS, social media, and apps.
In simple, sending SMS to Mobile numbers about their product, service or business.
Nowadays 95% people are using mobile phones.
Marketing Strategy: Sending SMS should have compact and simple information providing
details of Business, Service or product. That is the only strategy required.
Some will send bulk SMS through specific software provided by Software companies,
individuals also will send SMS, but they can send in hundreds only.
So through Bulk SMS software is the easiest way.
First Create Mobile data: You can get it through Yellow pages or business directory.
Do not use Government offices or important communicating numbers,
take general mobile data, through web or any other way.
SMS you can send once only, do not send same Message, so many times, it will give irritation to them.
Examples of notifications include:
• Reminders, • Promotional messages, • Calls-to-action for specific events or goals
• Set goals, especially SMS should reach which region, which location, which type of customers etc.